What’s a SpoonDrawer?

SpoonDrawer’s founder, Adam Lapsevich loves to cook. His mom started teaching him when he was about 8 years old.

In her kitchen there was one drawer where she kept all of her important utensils. It was fondly known as “the spoon drawer“.

Fast forward to 2005.

Adam spent over 15 years in sales and marketing for the cruise industry with lines such as Cunard, Seabourn, Premier and Carnival. He loved the industry and his clients (all travel agency owners) but wanted to venture out and start his own creative marketing business. The only thing…. he needed a “creative name”.

At a party one Saturday evening with friends, he was sharing his idea for his business but still didn’t have a name for it. It was while he was standing in the kitchen talking where the idea hit him.

As he was leaning against the countertop chatting, it seemed as though every 20 minutes somebody needed something out of a drawer right where he was standing. “Hey guys, excuse me, I’ve got to get something out of this drawer” they would say. The drawer must have had every utensil in it known to man! Hmmmm… it was similar to mom’s “spoon drawer”.

Bam! A brainstorm! The SpoonDrawer! That’s mom’s important drawer!

All the valuable tools are found in the spoon drawer. Since his vision was to offer a variety of services, he was essentially creating a “spoon drawer” full of marketing utensils!

Since 2005, SpoonDrawer Media has been providing small businesses and travel agencies creative digital marketing tools to help them grow.

So there you have it. Strange name? Maybe. Original? Absolutely!

 Media Group.
Creative Marketing Utensils to Help Your Business Grow.

…and yes, he still cooks, and is quite the gourmet chef!